Corporate Identity · designed by Dawaer, 2026. A visual identity for Banamco aluminium kitchens, with an orange monogram and the founding year 1995 inside the mark itself.
The mark is a doubled B built from a graded orange block, split by a curved white stroke the eye reads as a tick. The factory sells a kitchen fitted once and lived with for twenty years, and a tick in its mark says what the buyer wants to hear: a right decision, not to be revisited.
SINCE 1995 is part of the mark rather than a line beside it. Putting the date inside the logo is a commercial decision: the Saudi kitchen market is full of workshops that open and close, and thirty years is the difference nobody competes with on price.
The name is set on two levels: Banamco in heavy navy, kitchens in lighter orange beneath. The brand is read first and the trade second, which is the right order for a manufacturer that wants to be known by its name rather than its category.
The orange runs against the convention: aluminium factories choose grey and blue, the language of metal. Orange is the language of the kitchen rather than of the raw material — the mark addresses the householder, not the site engineer.
The corporate identity, delivered in open vector files with a guide governing their use.
9 — the mark and its applications across stationery, signage and screen, as delivered.
Yes. An identity for a factory is built on what distinguishes the sector — the mark and its variants, the colour system, the Arabic and Latin typefaces, and the stationery.